Solving the Profitability Problem: #ProfitabilityAutomation

Gartner predicts that by 2020, a corporate “no-cloud” policy will be as rare as a “no-Internet” policy is today.

What else is trending up? Competition in the channel—and frustration, too. The outlook on cloud has shifted as winners and losers have emerged.

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Cloud adoption is inevitable, but the success of your business is not. What’s the key to seizing the still-growing opportunity and thriving in a changing industry? In a word: profitability.

Although we’ve been with you every step of the journey, we’ll be the first to admit that we can’t solve your profitability problem with another migration workload, or even managed services.… Read more

It’s time to #EndAnnoyingWork

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Even with today’s technology and tools, there are still big problems facing you as an engineer.

These problems keep you from reaching your full potential — no matter how hard you work to deliver for your customers. They can’t be solved by adding migration workloads or even introducing new tools for managed services.

We know this because we’ve heard it from you and felt it ourselves. We put extraordinary demand on you to make the most of tools that often fall short.… Read more

Five Key Considerations for Pricing Your Bundled Cloud Services

Earlier this week we talked about the transformation to a recurring revenue model. It’s one of the greatest benefits—and most significant challenges—of becoming a Modern MSP. But recurring revenue isn’t possible without offering compelling services to drive profits.

There is no easy road when packaging and pricing

As you turn a list of services into a solutions portfolio with competitive pricing and profitable service fees, you’re bound to encounter tough decisions and loads more questions.… Read more

Make 2017 the Year of Recurring Revenue

We’ve said it again and again: one-off, project-based revenue won’t sustain profitability in the cloud era. It’s time to walk the walk, but you don’t have to do it alone. We’re here to help.

The case for recurring revenue is undeniable.

Our own Jethro Seghers wrote about the power of recurring revenue, highlighting these key reasons why recurring revenue is so attractive to the Modern MSP:

  • growthLower effort, higher yield. “Salespeople can focus their efforts on a new customer who is ready to be onboarded, rather than focusing on closing another deal with the same customer in a transactional model.”
  • handshakeStronger, lasting customer relationships.
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The Five Most Common Office 365 Help Desk Tickets

We’ve previously written about some of the common types of requests received through Concierge, our IT help desk service-as-a-service. What we didn’t do was rank them based on how often these problems arise.

Think of it this way: here are recurring problems you could be outsourcing, instead of spending valuable time solving.

There are plenty of benefits to outsourcing your IT help desk, and depending on who you ask, you’ll get different answers as to why it’s so valuable.… Read more

A Day in the Life at BitTitan, Part 2

“If we make our culture a priority, we can attract top talent that is passionate about what they do, and passionate about working at BitTitan.”

 

Darci Lee, our Director of Talent and Culture wrote this when we shared A Day in the Life at BitTitan, Part I, about our lead software design engineer Jason Ross.

Our products and community wouldn’t be the same without the personalities, talents, humor, and individual leadership of many different team members, so we’d like to introduce you to someone else.… Read more

Make Money with Cloud-Focused IT Assessments

 

BitTitan VP of Marketing, Rocco Seyboth

BitTitan VP of Marketing, Rocco Seyboth

 

Are you generating revenue with IT assessments, or are you still giving them away for free to get your foot in the door? We’ve been hearing that an increasing number of IT service providers are shifting away from treating assessments as loss-leaders and turning them into a source of revenue. Although our Partners’ models vary, here’s a general overview of how they work:

 

Assessments as a loss leader

You can position your IT assessment as a key step in developing the strategic plan for your customer, and that plan can be treated as a standalone deliverable.… Read more

How to Sell Azure as a Service in 2017

 

This new ModernMSP video examines two sides of the same coin:

  • How to translate Azure into managed services with powerful business outcomes for customers
  • How to turn it into a profitable business process for your company

When you’re done watching, you can read the three lessons we learned below!

Three Lessons for Selling Azure as a Service

1. Rethink the way you sell Azure

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Darryl Sicker, United Data Technologies

“There’s between 800 and 1,000 services, so it’s hard to really wrap it  around just one thing.Read more

Marketing Essentials for the Modern MSP, Part 2

This is the second installment of our marketing essentials recap for the modern MSP, looking at the final three of six articles by Saher Ghattas from ModernMSP.com. Read our first post here.

In our last post, we looked a lot at the marketing organization in terms of specialties and alignment with sales. We were pretty focused on the people aspects of the modern marketer; today’s post will shift more to process.

Part 4: Taking Action on Leads

Read Part 4 in full here.

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Marketing Essentials for the Modern MSP, Part 1

As the new year approaches, are you thinking about how to modernize your sales and marketing efforts?

Saher Ghattas, a sales and marketing expert for MSPs, recently finished a six-part series for ModernMSP.com, MSP Marketing Essentials.

In our own dual posts, we’ll highlight some of the key messages and considerations. Be sure to check out the full articles for more great information, and come back for the second installment!

Part 1: Assembling the Right Team

Read Part 1 in full here.

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